Tuesday, April 14, 2009

Why Blog?

One of the biggest obstacles we face as a company is customer awareness. We often find ourselves almost giddy over the uniqueness of a new distressed floor, or an idea we have for an architectural knee brace, or progress we've made toward our new engineered reclaimed flooring line, or a specialty supplier we've found for clear, old growth cedar and we just don't know how to get the word out. Yes, we have a web site. Yes, we do monthly e-newsletters. Yes, we can email our database of customers. But, there's only so much you can communicate effectively through these tools without overwhelming the viewer. Harvest Timber Co. sells specialty wood products to dealers, builders and homeowners. To do this, we carefully build relationships and price levels that compliment each customer adding value in many ways with the goal of an enjoyable buying experience and ultimately an inspiring finished product. So, Why Blog?

1. To build a more personal level of consistent communication with you.

2. To increase search-ability on the Internet adding legitimacy to our online presence.

3. To quickly and easily inform customers of exciting updates.

4. To push ourselves into the technology driven world we live in. Web 2.0, here we come. (Oh, wait that's so last year.)

Tell us about your experiences. Are there things we can do to make this Blog more effective or useful? Check in on us from time to time. I promise to post lots of pictures and keep it interesting (if you're into wood anyway).

4 comments:

  1. I have just visited your website… it was very informative and helpful, and as mentioned in your marketing verbiage, the term “unparallel aesthetic value” rang very true for me. An underlying principle that not many venture for these days. I will be in touch with your company through my architect. Looking forward to a great working relationship.

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  2. The website's cool. But I know the people at HT. They are of the finest caliber I know for intergity, honesty, excellence of product and service to customers. You are in good hands if you buy from HT.

    Best regards,

    George Palmer

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  3. hi your website is really good, but the home page lacks a a bit of good navigation. And try out doing some SEO for your website to reach out to your real customers.

    timber supplier victoria

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  4. Decorative Knee Braces i have gone through the content of the website and it seems pretty good to me as HT are best passion for honesty, reliability and goodwill. i would like to invest . Thank you !!!

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